Functions & Roles
Commercial & Growth
The Challenge
Commercial leadership is being reshaped by digital transformation, shifting customer expectations, and global competition.
Sales, marketing, and business development leaders are expected to drive growth while integrating data, brand strategy, and customer insight.
The Professionals
Top commercial executives combine market instinct, strategic thinking, and strong digital awareness. They understand both revenue growth and profitability discipline.
The strongest leaders bring entrepreneurial energy together with analytical rigor.
The PfB Approach
We help organizations secure commercial leaders who can translate strategy into measurable growth.
Our search model combines market insight, targeted outreach, and direct engagement with high-performing commercial executives.
Functional Roles
- Chief Commercial Officer (CCO)
- Chief Revenue Officer (CRO)
- Chief Marketing Officer (CMO)
- Chief Growth Officer
- Commercial Director
- Head of Sales
- Head of Business Development
- Head of Customer Strategy
- Head of Digital Commerce